STPR HOST NEW FRAGRANCE PRESS LAUNCH FOR MEMO PARIS AT SOMERSET HOUSE

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January 2023: STPR hosted the press launch for the much anticipated, first ever English- inspired scent, named SHERWOOD from luxury fragrance house MEMO Paris. The event was held in the private dining room of Spring at Somerset House, which was decorated with a nod to the forests of Sherwood, the fictional lair of Robin Hood, which leant the inspiration for the fragrance.

 Founder John Molloy was in town to meet the press and host guests. John introduced the new fragrance to the assembled group of beauty editors, journalists, podcasters, fragrance bloggers and influencers, all eager to see the brand’s latest creation.

John shared insights into the inspiration behind the new scent and the ingredients used to create it as he worked on the fragrance development alongside perfumer Juliette Karagueuzoglouas on the creative process.

SHERWOOD is a luxurious deep hidden sandalwood with notes of carrot seed oil, Damascena rose and sandalwood oil.

After the presentation, guests were able to get up close and personal with the scent, ask questions and have a more immersive experience with the brand through the fragrance consultants who were on hand to introduce the full fragrance line up.

Click HERE for more on MEMO Paris